Hello,

I am not your average business coach.

You searched for a creative business coach, and here you are! I am so glad you found me! My name is Nina Eggens, your go-to creative business coach for freelancers and small business owners worldwide. I ‘get’ your creative brain and the mountain of ideas, the procrastination, but above all, the absolute desire to make a difference. You want more for yourself, and build a successful business. You need help, right? With a practical, no-nonsense approach, I empower passionate individuals like online coaches, graphic designers, teachers, photographers, illustrators, musicians, and therapists to make a meaningful impact and add beauty to the world while earning a living from their talents and craft.

I am a serial entrepreneur myself with 20+ years of experience in marketing in the creative industries, and I am a wizard when it comes to writing sales copy. Emigrating twice, I am great at reinventing myself. I have created the life I desire, earning money doing what I do best. I am a coach, an artist, a singer – a creative at heart. Sometimes I work as a tour guide-on-a-bike to get away from my desk, and I am also a mother and a wife. I do all the things I love, and have a great work-life balance – and I don’t even work full-time.

It is all possible, in whatever shape or form. If I can do this, so can you.

Don’t expect corporate mumbo-jumbo business advice, but instead easy-to-follow mindset and marketing coaching for creative souls like you. Out-of-the-box thinking, joyful marketing, and effortless entrepreneurship. Just as effective, less headaches.

creative business coach

They call me the Queen of Clarity. With me you’ll get accountability, structure, confidence, and practical skills. You will feel so much calmer, I promise, and incredibly supported. I am so glad you found me! Let’s talk this week, and see what is possible for you (and don’t worry, you are 100% safe with me; I am not one of those coaches who pushes a sale on the call – don’t you just hate those?).


creative business coaching


“A safe place to grow my capacity”

creative coaching client

I found Nina when I was looking to spend a dedicated season of time with a creatively minded business coach. Over the course of 6 months she was a wonderful source of knowledge, encouragement, structure, and good humor as I explored my growing capacity in my business. 6 months on from our time together and I am still using resources that she shared with me to assess and organize my work flow! I would highly recommend Nina as a safe place for creative entrepreneurs to voice their biggest dreams and fears and find their best steps forward, defining what success looks like for them. Thank you Nina!


“Overcoming imposter syndrome”

Nina is a truly exceptional creative business coach! She is really great at getting to the heart of what is happening in my business and with her innovative problem-solving skills, she helps me focus on the core areas that need to change as I grow my company. She has been instrumental in helping me overcome imposter syndrome and creative resistance, which has freed me up and given me the confidence to rebrand my business in a bold way. Nina has been a guide to me in helping craft my vision and my mission statement so it feels exactly in line with who I am as a filmmaker and entrepreneur. Working with her as been transformative and I highly recommend her to anyone looking for a creative coach.



“Practical, motivating and ‘real’. Money well spent”

I loved working with Nina. I was stuck for a couple of years in a spiral of bouncing ideas that haven’t made it to fruition. She provided me with the support, accountability, and clarity that I needed to get out of that rut and actually take tangible actions to progress towards my goal. I recommend anyone who feels lost, stuck, or just wants guidance or someone to bounce ideas with to work with Nina. Her approach is practical, motivating, and ‘real’. It’s money well-spent, honestly.


“Super clarifying and less stress”

The 90-minute power session took stress off of me that I’ve been feeling for the past few years. From my experience, not all business coaches are created equal, and I’m happy I discovered a coach that fully gets how to give creatives clarity when it comes to their business passion. She gives prep worksheets for you to do before the session, and those worksheets alone had me deeply thinking. So, the session was super clarifying. I highly recommend!


Are we a good fit? Let’s find out!

All right reserved 2024 | The Creative Business Coach. | Nina Eggens | nina@thecreativebusiness.coach | registered business address: Unit 53414, PO Box 6945, London, W1A 6US